Start exercising with one text a day.

No app, no gym, no plan to follow. Each day you get one small thing you can actually do. Reply when it's done. That's it.

Hi Sam. Today's one: while the kettle boils, hold the bench and rise onto your toes 10 times. Reply DONE when you've finished.

DONE

That's three days running. How did it feel: easy, ok or hard?

ok actually

Good. Same time tomorrow. What's your number?

Some days it isn't even exercise.

The goal is to make starting easy and to keep you going. So the text changes with how you're travelling, and it learns what works for you.

Mon
Stand up from your chair and sit back down, 5 times. Reply DONE after.
Tue
No workout from me yet. How are you feeling today, in one word?
Wed
One job today: put your shoes by the front door for tomorrow.
Thu
Shoes on. Walk to the end of the street and back. That's the whole thing.
Fri
Your pick. A: 8 wall push-ups. B: a five minute walk. Reply A or B.
Sat
Four out of five this week. That's what someone who moves looks like.
Sun
Rest day. You've earned it.

Bring someone into your corner.

Once you're under way, you'll get a link to share with a friend. They hear about your milestones, along with an idea of what to say. Or start a group, and everyone hears about each other's wins.

For gyms and studios.

Give new and lapsed members an activation code. They get a daily nudge that fits where they're at, and you see who's building the habit and who needs a hand.